PRIVACY POLICY

PRIVACY POLICY

We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, make a purchase, or interact with us.

WHO WE ARE

DUDES Streetwear (“DUDES", “we", “us”, "or “, "our”) is the data controller responsible for your personal data. If you have any questions about this policy or how we handle your data, contact us at hello@dudesofficial.com

WHAT PERSONAL DATA DO WE COLLECT?

WE COLLECT PERSONAL DATA WHEN YOU:

- Place an order  
- Create an account  
- Sign up for marketing communications  
- Contact our Customer Service team
- Browse our website

THE DATA WE COLLECT MAY INCLUDE:

PERSONAL INFORMATION:

Name, email address, phone number, shipping/billing address

PAYMENT INFORMATION:

Credit card details (processed securely via third-party payment gateways)  

TECHNICAL DATA:

IP address, browser type, device information, and browsing behavior  
Marketing Preferences: Your preferences for receiving marketing communications  

HOW WE USE YOUR DATA

WE USE YOUR PERSONAL DATA TO:

- Process and fulfill your orders  
- Provide customer support and respond to inquiries  
- Send you marketing communications (if you’ve opted in)  
- Improve our website, products, and services  
- Prevent fraud and ensure the security of our website  

LEGAL BASIS FOR PROCESSING

WE PROCESS YOUR DATA BASED ON:

CONTRACTUAL NECESSITY:

To fulfill orders and provide services you’ve requested  

CONSENT:

For marketing communications and cookies (you can withdraw consent at any time)

LEGITIMATE INTERESTS:

To improve our services and prevent fraud  

HOW LONG WE KEEP YOUR DATA

We retain your personal data only as long as necessary to fulfill the purposes for which it was collected, unless a longer retention period is required by law. For example:  
- Order data is retained for 7 years for tax and accounting purposes.  
- Marketing data is retained until you unsubscribe or withdraw consent.

DATA SECURITY

We take your data security seriously. We use technical and organizational measures to protect your personal data from unauthorized access, loss, or misuse. These measures include:  
- Secure payment processing
- Encryption of sensitive data
- Regular security audits  

YOUR RIGHTS

You have the following rights regarding your personal data.

ACCESS:

Request a copy of the data we hold about you.

CORRECTION:

Update or correct inaccurate data.

DELETATION:

Request deletion of your data (subject to legal requirements).

RESTRICTION:

Limit how we use your data.

OBJECTION:

Object to processing for direct marketing or other purposes.

PORTABILITY:

Request a copy of your data in a machine-readable format.

To exercise these rights, contact us at hello@dudesofficial.com

COOKIES

Our website uses cookies to enhance your browsing experience. Cookies help us:  
- Remember your preferences
- Analyze website traffic
- Improve our services

You can manage or disable cookies through your browser settings. However, blocking essential cookies may affect your ability to use certain features of our website. 

DIRECT MARKETING

If you opt in to receive marketing communications, we may use your data to send you updates about new products, promotions, and events. You can unsubscribe at any time by:  
- Clicking the “unsubscribe” link in our emails  
- Contacting us at hello@dudesofficial.com

We will never sell your data to third parties for marketing purposes.

CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. Any changes will be posted on this page, and we will notify you of significant updates via email or a notice on our website.  

CONTACT US

If you have any questions about this Privacy Policy or our data practices, contact us at:  
Email: hello@dudesofficial.com

Address: 

DUDES Streetwear
Dudes Pvt Ltd
211/B/26, Alotiyawa, Walmilla,
Bandaragama
Sri Lanka